Smart marketing: Leverage a referral network to supercharge your business
When you lead a small law firm or solo practice where budgets are tight and time is at a premium, it’s challenging to market yourself...
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A picture’s worth: The return on investment in professional photos
Professional photographers share their top tips on how to capture your best self (spoiler alert: it's not a selfie) If someone asked you...
Why you should be building your network and brand on Twitter
In the day-to-day running of your law practice, it may seem like you don’t have time to stop and take in what’s happening on social...
What can we learn from crows about adapting, surviving and thriving?
To say the recent weeks of lockdown and physical distancing have been challenging is perhaps the understatement of the year. In the...
Crack the code: cardinal rules for better blog posts
Content is still king, but if your blog posts don’t resonate with your target audience, your marketing efforts will soon be dethroned....
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